Faztek Unveils New Brand Identity
Custom industrial solutions provider Faztek has unveiled its new brand identity, which is intended to more clearly represent the company’s wide range of industrial services and products. These changes come at a time when Faztek is developing its products and services to expand its ability to meet needs across the industrial marketplace.
Over the past two decades, Faztek has been constantly changing to meet customers’ needs. Faztek went from being a standard t-slotted aluminum provider, to a safety guarding provider, and now to a full service industrial solutions provider. Their past logos also changed to encompass the company’s purpose and direction.
The rebranding includes a top-to-bottom redesign of the company’s website, logo, graphics, communications and correspondence. The new identity focuses on a modern, clean, industrial feel that represents their multiple product and service lines working together in a streamline fashion. The newly redesigned website was created for ease of use. Access to essential information about services, products, projects, and catalogs is now right at the customer’s fingertips.
As well as the company’s full identity rebrand, Faztek will be implementing new products and services throughout the 2020 year to continually meet their customers’ needs. These products include new metric profiles and additional anodizing options. As the organization continues to grow, Faztek will remain focused on personalized support and custom solutions for their customers. Their team is excited to embrace the new image with anticipation to better serve customers, old and new.