Fortna Expands Exec Team

Fortna has added three key leaders to its executive team.

Brian Finken

Brian Finken has been hired as senior vice president, Parcel, bringing a 20-year history of delivering profitable growth and solutions for leading project, technology and manufacturing operations.

He most recently served as vice president for energy tech giant, Baker Hughes in various capacities including Turbomachinery Solutions and Digital Solutions.

Prior to that, Finken spent 11 years with GE in its water, chemical and monitoring solutions unit. Well-versed in Lean Six Sigma and Industry 4.0, he will embed his rich understanding of project delivery from procurement to product delivery and ultimately integrating the right solution for our customers while bringing new innovations to their operations.

Fortna designs, develops and delivers powerful automated and intelligent software solutions that optimize performance, address disruption and increase profitability.

Jeff Cashman

Jeff Cashman joins the team as senior vice president, corporate development and will lead the development process to further grow Fortna through new partnerships and acquisitions. He will be responsible for assisting with the development of a strategic playbook for organic and inorganic growth and identifying potential partners and acquisitions.

Cashman brings more than 30 years of experience driving scalable revenue growth with robust experience in supply chain technology, fulfillment software and robotics. Most recently he was global chief operating officer and SVP for a warehouse automation company. He previously served as CEO of Ally Commerce and spent more than a dozen years as SVP, business development for Manhattan Associates.

Tom Liguori

Tom Liguori has been hired as chief financial officer responsible for overseeing the financial operations of the company and supporting Fortna operating teams across the globe. Liguori was most recently CFO of Avnet, a distributor of electronic components with $24B in revenue and grew revenue by more than 25% during his tenure.

Before Avnet, he was CFO of six public companies, offering a diversified industry background spanning industrial, semiconductor, manufacturing, medical, distribution and food.

Liguori brings a wealth of experience with analysts, investors and credit markets and has a proven track record of managing business risks.

Rob McKeel, chief executive officer, Fortna, stated, “Fortna is excited to add the combined experience and knowledge of Brian, Jeff and Tom to our senior leadership team. Their strong capabilities and impressive expertise will help guide and direct our global teams to provide value to our omnichannel and parcel customers.

“There is no shortage of disruption, and the addition of these high performing individuals adds to our ability to design and deliver solutions that will outpace the demands of tomorrow.”