Peerless Unveils New Logo

Peerless Industrial Group Inc., a manufacturer of chain, overhead lifting, cargo control and traction products, has unveiled the company’s new corporate logo. The rebranding reflects the evolution of the company as it continues to join efforts with the Kito group companies of Harrington Hoists Inc., Kito Canada, and Kito Do Brasil.

“All of our organizations will benefit from unified branding,” said Bret Lussow, executive vice president of business development. “This focus better reflects the future direction of our parent company, Kito Corporation, as we join efforts to better serve our customers and allow for future growth.”

While the logo change is to better represent the companies today, their values remain the same, to deliver unmatched satisfaction to their customers, it was said in a statement.