Rehrig Pacific Company Releases Logistics Optimization Case Study

Rehrig Pacific Company, a leader in logistics optimization, has released a new case study evaluating two different methods for direct store delivery (DSD) and reusable secondary packaging.

“The purpose of this study was to gather objective data for comparing reusable packaging versus one-way packaging, specifically comparing their use for the delivery of small format, single-serve, and immediate consumption beverage products,” said Brian Lindell, vice president of beverage at Rehrig Pacific.

“Using Rehrig Pacific’s retail ready merchandisers with this specific DSD method, we were able to achieve significant cost savings from the amount of time saved during the delivery process.”

Four cases of 20 oz. Gatorade (24 units per case) and 12 cases of 28 oz. Gatorade (15 units per case) were used in the field tests to determine the length of time required to merchandise Gatorade products into refrigerated cases and dispose of corrugate and shrink-wrap.

Four cases of 20 oz. Gatorade (24 units per case) and 12 cases of 28 oz. Gatorade (15 units per case) were used in the field tests.

“Using a distributor’s existing delivery method, we were able to gather comparable results in each delivery method and calculate the potential cost savings associated with each,” added Lindell.

The study concluded with the validation of reusable secondary packaging measurably improving beverage routing efficiencies and overall productivity. To read more about the methodology and results, download the case study here.

For additional information, visit Rehrig Pacific at the BevOps Fleet Summit from 21-24 April in Las Vegas, Nevada and at the Craft Beverage Expo 6-8 May in Santa Clara, California.